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Sunday
Nov182012

Innis & Gunn Artwork

Work! I'm supposed to post bloody work here, aren't I? It's easy to forget that sometimes.

In 2012, I was lucky enough to work with Innis & Gunn, the Edinburgh-based brewer of delicious oak-aged beer, on a couple of projects. I'm very proud to have been on board (they're a damn fine company and it's damn fine beer).

For I&G's involvement in the Edinburgh Film Festival, I made a little cartoon (above) depicting the importance of the oak-aging process to the unique flavour of their beer. Although short, this was still the most ambitious hand-drawn animation I've ever tried and I think it turned out pretty good, considering.

The animation was edited down to a lean 60 pages and made into a lovely little flickbook that was distributed amongst festival-goers back in June. It can be seen at the end of the short video I made below:

(note, it's surprisingly hard to flick a flickbook straight-through only once while holding it in front of a video camera. Please forgive my slightly juddery attempt. Music is 'P' from the album John's ABC by the Fence Collective.)

Using a combination of the old-fashioned (drawing stuff over-&-over-&-over) and the new-fangled: (Photoshop trickery), I was able to put the whole thing together on a fairly short turnaround. Although frustrating, tedious and difficult, animation is something that I hope to explore further. My Wired illustrations, which I animate for their iPad app every month, are getting increasingly ambitious and are good practice.

Innis & Gunn Edinburgh cityscape illustration

I also produced a few illustrations for their beautiful Bartender's Choice book, including the above Edinburgh cityscape and a small set of drawings depicting various stages of the brewing process.

(more on the Bartender's Choice section of my site)

Big thanks to Lucy and everyone over at I&G for getting me involved and for all their help - they've been amazing to work with. Fingers-crossed, I'll have more to share in the spring.

Oh, and not that I like to toot-my-own-trumpet too loudly, I'll just that, when it comes to perks, this job had one or two:

It's been tricky, but I've kept some aside for Hogmanay. Dancer.

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